By: Emalee Konjovic
Nikocado Avocado, who rose to fame through his dramatic Mukbang videos, shocked his fans with a recent reveal. The Youtuber, whose real name is Nicholas Perry, lost a significant amount of weight and debuted this new look in a recent video titled “Two Steps Ahead,” published on September 7th, 2024. In the video, Perry revealed that his eating habits, which had led to a significant weight gain, had been part of a large social experiment. In his now infamous video, he details how the extreme nature of his Mukbang videos, where he would eat extreme amounts of food in a single sitting, was all part of this long-term project. The concept of Mukbangs originated in South Korea, in which people eat large quantities of food while interacting with their audience. Perry has built a massive following due to the large amount of food that he consumes, as well as, his theatrical personality, which included dramatic flair and over-the-top monologues. In “Two Steps Ahead,” Perry revealed he has been gradually losing weight over the past two years and explains that all of his previous videos were pre-recorded.
The purpose of this experiment was to showcase how extreme content can drive engagement online, even at the cost of personal health. As Nikocado Avocado embarks on this new chapter, fans and critics alike are left wondering what direction his content will take.